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One Leaves escape room at the Winter X Games in Aspen!

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Working with Etzel Agency we created a custom escape room experience for The Real Cost. A smoking prevention campaign by the U.S. Food and Drug Administration, the ten minute escape room saw four participants navigating a series of challenges. To illustrate the risks of smoking, the experience was designed to end once one participant finished, forcing the remaining three to lose.

 
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The activation is live now from the January 24th to the 27th and has seen players like X Games host Jack Mitrani and Olympian Scotty Lago come try out the game.

Stay tuned in the coming weeks for video highlights we shot of the activation!

 

Jeff Jang

Jeff Jang is the CEO and founder of the design studio Immersive Tech, which specializes in escape room design and real world interactive experiences.

A graphic designer by education, he has spent the better part of the last decade designing and creating experiences for television series like Continuum, Heartland, movies like Spy Kids 4 and iconic franchises like Pac-Man.

If you’re looking for a high quality game design backed by industry experience and methodologies, visit his website ImmersiveTech.co for a custom quote today.