5 Ways Visual Design Can Improve Your Escape Room

5 Ways Visual Design Can Improve Your Escape Room

Escape rooms are meant to be an alternate reality where we can interact with them like we would in reality. We’re free to touch anything we want (well, I think a lot of them tell you to not touch certain things… but that’s for another day), and fully immerse ourselves in the world we find ourselves in. Unlike the real world however, escape rooms tend to have a narrative and goals for us to follow.

One big aspect to creating these narratives and goals is the visual design that heavily influences the player experience.

UX Booth defines Visual Design as: 

Visual design is the use of imagery, color, shapes, typography, and form to enhance usability and improve the user experience. Visual design as a field has grown out of both UI design and graphic design.

When it comes to escape rooms this tends to be neglected the most or left out entirely. But worry not—here are some simple yet powerful things to consider for escape room design improvement.

Designing for the Group over the Individual

Designing for the Group over the Individual

Escape rooms have taken the world by storm, popping up in most cities as a fun activity you can do with your friends, family and colleagues. What you may not have noticed though, is that most rooms are designed more for individual gameplay than the group.

While watching the camera feed of your escape games, does it ever seem like certain players in a group tend to be solving all the puzzles while others do little but stand around and watch?

This might not be because the spectators just came along for the ride.

It’s possible that the idle players really want to participate in the fun but simply don’t know what they’re supposed to be doing or don’t have the right skillsets to solve the challenges before them.

Before you assume the groups that book your rooms typically have a few enthusiastic players balanced out by several who aren’t really into the game, take a look at how your puzzles are designed and make sure you’ve created a well-rounded series of tasks that encourages teamwork.

Here’s how.