Escape rooms are meant to be an alternate reality where we can interact with them like we would in reality. We’re free to touch anything we want (well, I think a lot of them tell you to not touch certain things… but that’s for another day), and fully immerse ourselves in the world we find ourselves in. Unlike the real world however, escape rooms tend to have a narrative and goals for us to follow.
One big aspect to creating these narratives and goals is the visual design that heavily influences the player experience.
UX Booth defines Visual Design as:
Visual design is the use of imagery, color, shapes, typography, and form to enhance usability and improve the user experience. Visual design as a field has grown out of both UI design and graphic design.
When it comes to escape rooms this tends to be neglected the most or left out entirely. But worry not—here are some simple yet powerful things to consider for escape room design improvement.